About Us

Why choose Premium Tours?

At Premium Tours, we know that the little things make all the difference between a good day out and an unforgettable experience. From our Magic of London Tour, featuring a relaxing Thames river cruise and an exclusive tea at Harrods, to guided journeys in Paris, every detail is designed with you in mind.

Perfectly Timed Tours and Exceptional Dining

We pride ourselves on thoughtful planning. Our tours start earlier and finish later than most, giving you plenty of time to explore each venue at your own pace. Enjoy lunch at some of the finest locations across the UK and Paris, including the iconic Eiffel Tower, making your day as delightful as it is memorable.

Private tours away from the Crowds

Experience history like never before with our exclusive private viewings. Visit Stonehenge at sunset with special private access or explore Shakespeare’s School before it opens to the public, allowing you to enjoy these iconic sites in a personal and unique way.

Luxury Coaches for Comfort and Safety

Your comfort and safety are our top priorities. We operate our own fleet of air-conditioned luxury coaches for a smooth and relaxing journey. For a touch of nostalgia, our beautifully restored vintage open-top buses offer a unique sightseeing experience through London, combining charm with modern comfort.

New and Unique Tours

While we cover all the major attractions you’d expect, we also specialise in off-the-beaten-path destinations for a fresh perspective. In 2025, we’ve introduced a guided tour of Westminster Abbey, complete with refreshments in the 14th-century medieval undercroft, adding a unique and immersive dimension to your journey.

Exceptional Guides, Exceptional Service

Our guides are at the heart of the Premium Tours experience. Handpicked for their knowledge, personality, and passion, they bring history to life while ensuring your day runs smoothly. Attentive and approachable, they answer questions, offer guidance, and take care of the little details so you can fully enjoy every moment. What truly sets Premium Tours apart is our exceptional customer service. Our team is always ready to assist, from planning your journey to accommodating special requests, ensuring your experience is seamless, stress-free, and unforgettable.

An Unforgettable Experience in London & Beyond

Discover London & beyond with Premium Tours, where every detail is designed for your comfort and enjoyment. With attentive guides and seamless planning, your day becomes truly unforgettable.

Up to date November 2025